Master swing dancing! Please…after 25 years of teaching Lindy Hop, Sarah and I are still growing immensely. So are our students. There is no foreseeable end. Only continual improvement. Exciting? Yes, but the constant influx of new knowledge creates a lot of data. Past ideas become obsolete. We are creating new steps and routines weekly. New concepts are still appearing. Teaching produces and an endless stream of tips and answers to questions. Things can get messy quickly. It’s honestly been a data nightmare for the past few years.
After several failed attempts to solve our content organization issue, I’ve finally landed on something solid. Why did it take some long? Two kids, a local studio, ultra marathon races; I had too many plates spinning. Now, with Rhythm Juice as our “one thing”, I could put 100% of my “work” focus into coming up with a solution that could scale with our ideas. It’s embarassing how much time to figure out.
Foundation – Variation – Application – Fortification – Inspiration
Let’s overview the 5 areas of focus!
Progressive courses designed to take you through beginner, intermediate, and advanced for each dance style. This content is completely focused on the essentials to accomplish our 3 levels of proficiency; flow, freedom, and finesse. This content is dense and completely self-contained. It is 100% focused on verticle improvement as opposed to the horizontal exploration of variations and options.
Increase your swing dancing vocabulary by learning more moves, jazz steps, and footwork replacements. Once you complete level 1 foundation you will establish flow for the dance style, but your vocabulary will be limited. At this point, you can start the endless journey of adding vocabulary to your dancing. This is actually how the dance is taught around the world, with a vocabulary based approach. On Rhythm Juice, moves are a level 1 concept, and all moves are open game once you complete level 1.
Put your swinging dance skills to the test on high-quality dance examples! With a base set of skills and vocabulary, you will start to put things together on your own. However, we have created routines, challenges, and social dance classes to set a good example of how all the different elements come together to form some really dancing. This section is filled with really cool stuff to bust out.
Sharpen your skills with rigorous drills and technique intensives. Once you start applying your skills and learning vocabulary, you are going to eventually hit a wall where your technique and execution maxes out. This is where drills come in. Real dancing is very complex, making it very hard to get enough repetition on a single movement to improve. Our drills solved this by giving you short repeatable loops. In addition to the physical work, we have technique intensives, where we dive much deeper into the details than we would cover in other content.
Stay inspired and engaged! Some of the greatest improvements you will make will come from a moment of inspiration instead of instruction. The content in this section is for exactly that. Our goal here isn’t to create a process for your to learn, just a quick video to expose you to the idea. Here you will find tips, concepts, performances, q&a’s and articles. All this stuff is quick to consume and won’t require any work. Just watch and enjoy and get inspired!
These 5 topics are designed to help you answer the question:
What do I want to work on today?
Our goal is to quickly connect you with stuff that will pique your interest. Staying engaged is more important than following a single progressive course, cause in the long run, the only way to improve is to continually keep working. Burn out and boredom are going to be your two greatest enemies.
Under each topic, we have created specific types of content to help deliver the promise of the main topic.
Here is a list of some common thoughts a student might have, and the topic we would point you to!
- I’m bored with my dancing. – Inspiration
- I’m want to work on my basics – Foundation
- I’m doing a competition and want to learn some cool moves – Variation
- I’m looking for a challenge – Application
- I want to learn some new moves – Variation
- I want to just focus on improving my level – Foundation
- I don’t have a partner and want to do some drills – Fortification
- I want to take a traditional social dancing class and improvise – Application
- I want to get do better in auditions – Foundation
In the end, I realized that I needed a system that could scale with our growth as content creators. When the system didn’t allow for us to produce various types of content and let our ideas flow, I got stuck. I was afraid to film because of the mess it would create. I didn’t know where to put things, and how those things would play with other things. Filming sessions got redundant and frustrating. Now, we have a clear vision. We have buckets to fill. Our next step is getting your input on prioritizing what to release first. This leads to my next project, content requests and getting user voting in place.